A story in keeping with the power of story

More than 50 zoo, aquarium and museum professionals woke up early this morning, with many waiting in what may have been the world’s slowest Starbucks line, in order to attend a session at the annual meeting of the American Alliance of Museums that centered on the application of The Ocean Project’s message research at three […]

Taking the dive – conservation asks at World Oceans Day events

This is the first in our series of posts about World Oceans Day events at zoos, aquariums, museums, and other visitor-serving organizations. There has been a trend in amongst zoos, aquariums, museums and other visitor-serving organizations with more institutions than ever making conservation asks of their guests. Aquariums in particular are leading the charge, but […]

Weekly Round Up: human motivation, environmental action

In the round up this week: more evidence that our actions are human-motivated, extreme weather & climate disruption resources. If you’re a science communicator or educator at an informal science center (such as a zoo, aquarium, or museum) trying to encourage conservation action – this is the round up for you! Every Friday we break […]

Funding for our future

A few months ago, President Obama spoke eloquently in his Inaugural and State of the Union addresses about how the United States can lead the world in transitioning to a clean energy and more sustainable economy, as well as in developing our youth into leaders in science and related fields. Yet, now, NOAA’s Office of […]

Weekly Round Up: watching words on climate

In this week’s round up: watch your words, the kids are alright, and smart design saves trees (happy Arbor day!). If you’re a science communicator or educator at an informal science center (such as a zoo, aquarium, or museum) trying to encourage conservation action – this is the round up for you! Every Friday we […]

Key considerations when asking visitors to act for conservation

Photo from Riverbanks Zoo & Garden, which made several conservation asks at their World Oceans Day event in 2012 Our recent posts about aligning conservation information with visitor values and interests reviewed some ways in which visitors already value conservation and want to help. This week, we turn our attentions now to that next logical […]

Weeky Round Up: speaking to people’s values has worth

If you’re a science communicator or educator at an informal science center (such as a zoo, aquarium, or museum) trying to encourage conservation action – this is the round up for you! Every Friday we break down the week’s most interesting news and best resources to help you frame the issues as effectively as possible. […]

Seas the Day in April – Clean your home the ocean-friendly way!

The Seas the Day initiative encourages and empowers people to take ocean conservation personally. Each month, the Seas the Day initiative features a new conservation theme with ways to help so come back regularly for more ocean-helping ideas and tips! Created mainly to support our partner ZAMs (Zoos, Aquariums, and Museums and other visitor-serving organizations […]