Communications Research

The Ocean Project provides cutting-edge communications research data and analysis to help zoos, aquariums, and museums (ZAMs) and our other partners strategically plan their education and outreach programs for conservation outcomes with their millions of visitors.

Among the many findings, our research identifies ZAMs as trusted messengers for guidance on conservation action. In fact, the public expects ZAMs to provide personal solutions-oriented information.

Click here to download our communications research reports, fact sheets, and presentations for free.


As part of our offerings, we conduct tracking surveys that allow us to keep a pulse on public sentiment as global events unfold. Become a partner now to be kept apprised of the latest updates on the communications research.